山西省国际旅游客源市场时空变化分析  

Analysis of temporal and spatial variation of the international tourist market in Shanxi province

作　　者：尚晓娜[1] 何雨[1] 易继红[1] 

机构地区：[1]上海师范大学

出　　处：《旅游研究》2013年第2期75-82,89,共9页Tourism Research

摘　　要：在对《山西省统计年鉴》及相关统计资料数据整理的基础上,综合运用年际集中指数、地理集中指数、亲景度和市场竞争态模型,对1995～2010年间19个入晋国际旅游客源国进行深入分析。通过对集中度的时空研究发现,入晋旅游的国际客流量基本稳定,且随着时间的发展对主要客源国的依赖性在慢慢减小;对亲景度的分析揭示出入晋旅游国际客源市场年际变化显著且空间变化层次明显;对竞争态的研究表明,入晋国际旅游客源市场大体呈现出幼童市场和瘦狗市场、明星市场和金牛市场相互转化的演替特征。进而对亲景度和竞争态进行联合分析,发现就入晋国际旅游客源市场而言,二者并不存在显著的关联性。据此对山西省国际旅游客源市场进行市场划分。This research which is based on ＂statistical yearbook of Shanxi province＂ and related statistics data deeply analy- zes 19 international tourist countries in Shanxi from 1995 to 2010 years by comprehensive use of annual concentration index, geo- graphic concentration index, the preference scale and market competition model. It is found in the study of temporal and spatial of concentration index that tourism international passenger traffic is basically stable in Shanxi and with the development of time; the dependence of the source countries is slowly reducing. Analysis of the preference scale reveals that international tourist market in Shanxi tourism has changed significantly and the layers of spatial variation is obvious. The study of competitive state has shown that international tourist market in Shanxi tourism presents a kind of mutual transformation characteristics of fluctuant market and thin dog market, star market and stable market. Then the conjoint analysis of the preference scale and competition state has found that both of them do not have significant correlations in terms of international tourist market in Shanxi tourism. Finally, the above phenomenon is explained and the international tourist market of Shanxi province is divided.

关 键 词：山西省 国际客源市场 时空分析 集中度 亲景度 竞争态 

分 类 号：F592.7[经济管理—旅游管理]