海南省旅游景点的综合评价——基于模糊决策理论  

Comprehensive Evaluation of the Scenic Spots in Hainan Province: Based on Fuzzy Decision Theory

作　　者：王大闯[1] 干晓蓉[1] 

机构地区：[1]昆明理工大学理学院,昆明650093

出　　处：《价值工程》2013年第20期14-15,共2页Value Engineering

基　　金：国家自然科学基金(6492-20110069)

摘　　要：随着旅游市场的发展,越来越多的人群喜好旅游,旅游景点的综合评价变得非常重要。本文主要采用模糊决策理论来对海南省的旅游景点进行评价。具体的做法是首先建立评价指标,从而计算决策矩阵,最后评价出相应的等级。With the development of the tourism market,more and more people like to travel. Comprehensive evaluation of tourist attractions becomes very important. This paper mainly evaluates the tourist attractions in Hainan Province by using the fuzzy decision theory. Specific approach is to establish the evaluation index firstly, then, calculate the decision matrix, finally, to evaluate the corresponding level.

关 键 词：评价指标 模糊决策 景点品质 

分 类 号：F590[经济管理—旅游管理]