我国体育用品产业集群核心竞争力的提升  

The Core Competence Promotion of Sports Goods Industrial Cluster in China

作　　者：刘娜[1] 刘红[2] 

机构地区：[1]安徽财经大学体育教学部,安徽蚌埠233041 [2]河南大学体育学院,河南开封475001

出　　处：《上海体育学院学报》2013年第4期37-43,共7页Journal of Shanghai University of Sport

基　　金：安徽省高校省级人文社会科学研究项目(2011sk174)

摘　　要：我国体育用品产业集聚化程度较高,集群实现了以专业化分工为基础、以专业化产品为主业、以专业化市场为依托的较高程度专业化态势;但我国体育用品产业集群的品牌集中度、出口依存度、自主创新力、产业关联度、人才竞争力等竞争力指标水平较低。据此提出品牌化发展、构建创新体系、优化发展环境等提升产业集群核心竞争力的对策。With a high degree of sports goods industrial cluster in China, the cluster is characteristic of a high professional development trend with the features of ＂professional division as its foundation, professional products as its main business, and the professional market as its basis＂. However, the sports goods industry cluster in China lies in the problems of low level brand focus, export dependence, independent innovation, industry cohesion as well as talent competitiveness. Therefore the strategies are put forward to promote the core competence of sports goods industrial cluster, such as brand building, the establishment of innovation system and the optimization of development environment, etc.

关 键 词：体育用品产业 产业集群 核心竞争力 

分 类 号：G80-05[文化科学—运动人体科学]