滇东水族旅游资源开发的SWOT分析及战略研究  

SWOT Analysis and Strategy Research of Shui Ethnic Group Tourism Resource Development in Eastern Yunnan

作　　者：文鸿[1] 陈凡[2] 

机构地区：[1]云南师范大学文理学院,云南昆明650222 [2]云南师范大学旅游与地理科学学院,云南昆明650500

出　　处：《安徽农业科学》2013年第14期6348-6349,6461,共3页Journal of Anhui Agricultural Sciences

基　　金：云南省教育厅科学研究基金项目基金(2012C221)

摘　　要：通过对古敢水族旅游资源开发中存在的优势、劣势、机会以及威胁进行深入分析,针对水族旅游的自身特点,提出促进古敢水族旅游开发的思路分析和战略研究,以期为古敢水族乡经济的持续发展与旅游开发提供借鉴。The advantages, disadvantages, opportunities, threatens of tourism development in Gugan Town Shui ethnic group were deeply ana- lyzed. Aiming at the characteristics, thought analysis and strategy study for promoting tourism development of Gugan Shui ethnic group were put forward, in order to provide reference for economic sustainable development and tourism development in Gugan Town Shui ethnic group.

关 键 词：旅游资源 SWOT分析 资源开发 古敢水族乡 滇东 

分 类 号：S181.4[农业科学—农业基础科学]