谈新媒体混沌下图像话语权的博弈与迁徙  

On the Game and Migration of the Image Discourse Power in the Chaos of the New Media

作　　者：谢琳[1] 

机构地区：[1]汕头大学长江新闻与传播学院,广东汕头515063

出　　处：《汕头大学学报（人文社会科学版）》2013年第4期84-88,96,共5页Journal of Shantou University(Humanities and Social Sciences Edition)

摘　　要：新媒体是一个纷繁、复杂而多变的混沌世界,摄影和摄影人正是在这样一个非稳定环境下求得稳定发展。博客和微博的出现打破原有传统图像的单向传播格局,摄影人从摄影网站迁徙到了博客、微博和轻博,乃是在新媒体混沌下图像话语权的博弈的一种表现。博客和微博不仅让每个摄影人获得公共话语权的可能,而且还能让媒介、公众和网友三方在博弈中从各自追求的根本目标中得益。New media is a complicated and changeful world of chaos,an unstable environment in which photography and photographers achieve their steady development.The appearance of blogs and weibo violates the one-way communication pattern of traditional images,and photographers move from photography website to blogs,weibo and light blogs,which represents the game of image discourse power in the chaotic new media.Blogs and weibo make it possible for every photographer to attain the public discourse power,and they also enable media,the public and netizens to benefit from their respective objects in the game.

关 键 词：新媒体 博客 微博 摄影图像 话语权 博弈 迁徙 

分 类 号：G206.3[文化科学—传播学] J40-05[艺术—摄影艺术]