职业体育联盟的性质与最佳规模控制——以NBA与“英超”为例  

On the Nature and the Optimum Size of Professional Sports League——In View of NBA and PL

作　　者：李燕领[1] 王家宏[1] 

机构地区：[1]苏州大学体育学院,江苏苏州215021

出　　处：《西安体育学院学报》2013年第5期540-544,576,共6页Journal of Xi'an Physical Education University

基　　金：国家体育总局哲学社会科学研究项目(1542SS10096)

摘　　要：基于全面把握职业体育联盟的性质和对联赛最佳规模进行有效控制,运用文献资料法、逻辑分析法,借鉴俱乐部理论探讨了职业体育联盟的性质和最佳规模控制的理论依据。研究认为:职业体育联盟属于企业与市场之间的中间组织,是市场和企业的互嵌,具有市场、企业的二重性,因组织成本、市场交易成本高低而体现出企业属性和市场属性的强弱;联盟最佳规模即俱乐部数变化单一俱乐部的边际收益与边际成本的关系为相等。NBA联盟与英超联盟设置了相应的准入与退出壁垒,动态地控制着联盟的规模。主场区域制度与俱乐部迁移限制有利于联赛最佳规模的控制。In order to maintain the nature of professional sports league and the optimum size of the league, the article employs the public choice theory as the best theoretical basis for scale control study. Methods involved are literature consultation and logic analysis. The results show that the professional sports league serves as medium between enterprises and the market. They are embedded in between market and enterprise, boasting with double features from both of them. Organizational costs and market transaction costs reflect the level of the enterprise strength properties and the property of market while league - best single - scale changes in the number of club marginal revenue equal marginal cost. The Optimum Size of NBA and PL are controlled by entry an exit barriers. Regional migration system and the limit of home club are conducive to optimal control of the league.

关 键 词：职业体育联盟 性质 最佳规模 壁垒 

分 类 号：G841.1[文化科学—体育训练]