命运的轮回:高端瓷器品牌的前世与今生  

Fate of the Cycle: The Past and Present of High -End Porcelain Brands

作　　者：孙琳[1] 

机构地区：[1]中央财经大学文化与传媒学院,北京100081

出　　处：《科教文汇》2013年第26期207-208,共2页Journal of Science and Education

摘　　要：中国人最早发明了瓷器,在16-18世纪,中国瓷器是欧洲人心目中当之无愧的顶级奢侈品,备受追捧。1708年,中国瓷器的制造秘方被德国人破解后,欧洲人开始了自己的瓷器制造,涌现出众多优质陶瓷品牌,最终,使得中国陶瓷沦为质低价廉的大路货。但是,风水轮流转,近年来受金融危机的影响,不少欧洲高端瓷器制造商纷纷宣布申请破产保护,这是否意味着瓷器命运的轮回?Chinese people first invented the porcelain. In the 16th-18th century Chinese porcelain is worthy of the top European luxury in mind, highly sought after. In 1708, Chinese porcelain manufacturing recipe after the break hy the Germans, Europeans began his own porcelain manufacturing, the emergence of a large number of high-quality ceramic brand, and ulti- mately, making cheap quality Chinese ceramics become unpopular. However, fate has turned in recent years by the financial crisis, many European manufacturers have announced the high-=end porcelain filed for bankruptcy protection, does this mean that the fate of porcelain reincarnation？

关 键 词：瓷器 品牌 韦奇伍德 皇家道尔顿 卢臣泰 

分 类 号：J527[艺术—艺术设计]