基于游客知情权的旅行社信息披露制度探讨  

A Discussion on an Information Disclosure System for Travel Agencies Based on the Tourist's Right to Know

作　　者：钱亚妍[1] 姚延波[2] 胡宇橙[3] 

机构地区：[1]天津国土资源与房屋职业技术学院,天津300270 [2]南开大学旅游与服务学院,天津300071 [3]天津商业大学,天津300134

出　　处：《旅游学刊》2013年第10期64-70,共7页Tourism Tribune

基　　金：国家社科基金项目(12BGL073)资助~~

摘　　要：文章针对旅行社经营中失信于游客的问题,以游客知情权为法律基础,提出以信息披露改善旅游市场信息不对称。从包价旅游合同信息、旅行社经营信息和监管信息3个方面,分析目前我国旅行社信息披露实践操作存在的诸多问题,探讨建立完整的旅行社信息披露制度,包括在包价旅游合同中进一步明确服务质量标准,递交统一内容标准的旅行社年度经营信息报告,建立垂直搜索数据库,建立旅游消费者组织,提供旅游服务体验信息,指导游客消费等,并以游客知情权救济做制度补充。关注强化旅行社信息披露义务,推动旅游行政管理部门和旅游消费者组织信息监管能力的发展,以期构建旅游业诚信经营环境。In March 2012, the China National Tourism Administration issued an ＂ Announcement of the general situation of tourist complaints, 2011 ＂. The three most common complaints were the reduction of service standards on trips, tour guides failing to do their jobs, and arbitrary changes to tours without the consent of tourists. Dishonesty directed toward tourists is more serious in the case of travel agency businesses rather than for other tourism enterprises, such as those involved in accommodation, transportation, and services at scenic locations. The root of the problem is that travel agencies encourage tourists to consume excessively. In response to tourists＇ lack of faith in travel agencies, this article puts forward an information disclosure system on the legal basis of tourists＇ ＇ right to know＇ , so as to reduce information asymmetry in the tourism market. At present, there is no standard regulation for information disclosure by travel agencies in China. In this study, the status quo and practical problems are analyzed in terms of the contract information for organized travel, management information of the travel agency and information about administrative regulations and procedures. The problems discussed include the lack of information on tourism service quality in the organized travel contract, confusing information about the products and operations of travel agencies on the Internet, the lack of a fixed timetable and channels in regulatory information released by administrative departments, and the lack of a scientific rating system for evaluating the integrity of travel agencies. To resolve the above issues, proposals are made to construct a complete information disclosure system for travel agencies. The proposals include： 1 ） to further define the standards of service quality in the organized travel contract; 2） to submit an annual report on travel agency management, with the standard content divided into basic operations, business reputation and efforts to enhance the reputation, and s

关 键 词：信息不对称 游客知情权 旅行社信息披露 诚信经营 

分 类 号：D923.8[政治法律—民商法学] D922.29[政治法律—法学]