中国购物网站网络信息生态链研究  

Study on Network Information Ecological Chain of Chinese Shopping Websites

作　　者：李北伟[1] 徐越[1] 单既民[1] 魏昌龙[1] 张鑫琦[1] 富金鑫[1] 

机构地区：[1]吉林大学管理学院,长春130022

出　　处：《现代图书情报技术》2013年第9期67-73,共7页New Technology of Library and Information Service

基　　金：国家社会科学基金重大项目"网络信息生态链的形成机理与演进规律研究"(项目编号:11&ZD180)的研究成果之一

摘　　要：以我国购物网站网络信息生态链为研究对象,建立相应的评价指标体系,选取国内最具代表性的20家购物网站作为实例,通过因子分析和聚类分析,把握我国购物网站网络信息生态链发展的分布情况及特点,并根据各购物网站发展情况的相似性进行分类。最后,针对发展中存在的问题给出相应的建议与对策。Taking the information ecological chain of Chinese online shopping websites as the research object, this paper establishes an evaluation index system. Selecting 20 shopping websites as example, it grasps the distribution and charac- teristics of information ecological chain of Chinese online shopping websites through the factor analysis and cluster analy- sis, and the 20 shopping websites are classified according to the similarity of their development situation. Finally, aiming at the problems existing in the development, corresponding countermeasures and suggestion are put forward.

关 键 词：网络信息生态链 因子分析 聚类分析 

分 类 号：TP393.092[自动化与计算机技术—计算机应用技术]