二层信用支付下顾客细分的库存模型  

An Inventory Model with Customer Segmentation under Two-level Trade Credit

作　　者：姚云飞[1] 郝家芹[2] 张亚东[3] 

机构地区：[1]阜阳师范学院数学与计算科学学院,安徽阜阳236041 [2]宿州学院数学与统计学院,安徽宿州234000 [3]广西大学数学与信息科学学院,广西南宁530004

出　　处：《应用数学》2013年第4期791-797,共7页Mathematica Applicata

基　　金：教育部;财政部资助项目国家特色专业(TS11496);全国统计科研项目(2011LY094);国家自然科学基金(11226140)

摘　　要：已有的二层信用支付的库存模型忽略了顾客的个体特征[1-10].在实际销售过程中,零售商常根据顾客的需求量不同实行不同的销售策略.为研究零售商根据顾客的年需求量不同给予不同的信用期的库存问题,以零售商的平均相关成本的最小化为目标建立相应的数学模型.文中分析了最优订货周期的存在性.最后,用数值例子来说明本模型.Previous inventory models under two-level trade credit ignored the customers＇ individual characteristics. In the real-selling situation,the retailer takes different marketing strategies which based on the customer demand. In order to research an inventory problem that the retailer offers his/her customers＇ different trade credits according to the customer＇s annul demand,a mathematical model to minimize the total relevant cost per unit time for retailers is established. The existence of the optimal replenishment period is proved. Finally, numerical examples are provided to illustrate the proposed model.

关 键 词：二层信用支付 顾客细分 库存模型 订货周期 

分 类 号：O227[理学—运筹学与控制论]