大型煤炭企业营销网站建设与维护策略  

Large-scale Coal Enterprise Marketing Website Construction and Maintenance Strategy

作　　者：孙桂萍[1] 

机构地区：[1]淄博职业学院,山东淄博255314

出　　处：《煤炭技术》2013年第10期137-138,共2页Coal Technology

摘　　要：伴随着信息时代的到来,计算机数字化网络技术飞速发展,并有效地与企业营销进行了整合,最终成功应用于煤炭企业营销工作中。与传统模式相比,信息网络技术具备交互性、可以重复试验等技术优势,不但提高了营销水平,也节省了大量的操作时间,很好地满足了煤炭企业的效益。针对煤炭企业营销的特点,文章围绕煤炭企业生产营销主线,通过网站建设与维护技术开发了营销信息系统,并作了详细论述。Along with the arrival of information age, computer digital network technology rapid development, and effectively with the enterprise marketing integration, finally successfully applied in coal enterprise marketing work. Compared with the traditional mode, information network technology have interaction, can repeat test and other technical advantages, not only to improve the marketing level and also save a large amount of operating time, meet the benefit of coal enterprise very well. Aiming at the characteristics of coal enterprise marketing, the paper around the coal enterprise production marketing, through the website construction and maintenance technology development a marketing information system, and described in detail.

关 键 词：煤炭企业 营销 网站建设 

分 类 号：TP393[自动化与计算机技术—计算机应用技术]