SNS与垂直旅游搜索引擎合作模式研究  

The Cooperation Pattern of Vertical Tourism Search Engine and SNS

作　　者：刘文斌[1] 周朴雄[1] 

机构地区：[1]华南理工大学经济与贸易学院,广东广州510006

出　　处：《华南理工大学学报（社会科学版）》2013年第5期39-43,共5页Journal of South China University of Technology(Social Science Edition)

摘　　要：垂直旅游搜索引擎已经成为当前在线旅游市场重要组成部分。阐述了当前垂直旅游搜索引擎发展现状,总结了其价值和发展中存在的问题,并在此基础上引入SNS机制,论述了其与SNS合作可行性,并阐述了具体的合作框架、实现机制和合作中的关键问题。The vertical tourism research engine has become the important constituent of online travel markets re- cently. In this article, we have firstly illustrated its current developing situation and summarized its values and ex- isting problems. Secondly, we have further discussed the feasibility of the cooperating between this vertical researc- hing engine and SNS, and then we have expounded the concrete cooperating skeleton, the effectuating mechanism and some pivotal problems.

关 键 词：垂直旅游搜索引擎 SNS 旅游信息 合作模式 

分 类 号：C931[经济管理—管理学]