VOD点播业务在广电单向网络中的应用  

Application of VOD Service in One-way CATV Network

作　　者：钱臣[1] 栾长青[1] 

机构地区：[1]泰兴广播电视网络传输有限公司,江苏泰兴225400

出　　处：《中国有线电视》2013年第11期1296-1298,共3页China Digital Cable TV

摘　　要：在三网融合的情况下,双向化改造是广电网络发展的重点,但是双向网改需要大量的资金投入,大力开展双向业务还需要更换现有的机顶盒,资金压力在短时间内难以得到缓解,像以前一样单纯依赖收视费已经难以为继,亟需依靠多元化的增值业务以增强盈利能力,为此主要介绍在单向网络环境下开展的VOD增值业务系统。In the triple play , two-way network transformation is the key to the development of radio and TV network .But the bidirectional transformation need to invest a lot of money , and vigorously carry out two-way business also need to replace the existing set-top boxes , financial pressure is difficult to be sustained in a short time.Like before, only depend on the subscription has been difficult to continue , need to rely on the diversity of value-added services to enhance profitability , this paper mainly introduces the VOD value-added service system to carry out the one-way network environment .

关 键 词：VOD 单向网络 双向网络 

分 类 号：TN948.64[电子电信—信号与信息处理]