微博时代网络媒介生态的调适与优化  

The Internet Media Ecology in the Weibo Era: Adaptation and Optimization

作　　者：丁琳[1] 

机构地区：[1]贵州民族大学传媒学院,贵州贵阳550025

出　　处：《贵州民族大学学报（哲学社会科学版）》2013年第5期132-135,共4页Journal of Guizhou Minzu University:Philosophy and Social Science

摘　　要：近几年来微博发展势头迅猛,对互联网的媒介生态造成了不小的冲击。文章从媒介生态的概念入手,分析了微博对我国网络媒介冲击的表现,并提出了网络媒介生态调适与优化的途径。Weibo （microblog） has developed rapidly in recent years, exerting considerable impact on the Internet media ecology. From the conceptual angle of media ecology, this paper analyzes the impact of weibo on China＇ s Internet media and proposes some means for the adaptation and optimization.

关 键 词：微博 网络媒介 优化 

分 类 号：G211[文化科学—新闻学]