基于EFA方法的森林游客游憩动机研究——以福州市森林公园为例  

A Study on the Recreational Motivations of Forest Visitors Based on EFA Method——A case of the forest parks in Fuzhou city

作　　者：杨建明[1,2] 余雅玲[2] 

机构地区：[1]福建师范大学旅游学院,福州350007 [2]福建师范大学地理科学学院,福州350007

出　　处：《林业经济问题》2013年第4期366-372,共7页Issues of Forestry Economics

基　　金：教育部人文社科研究规划基金项目(10YJA760045)

摘　　要：在综合前人相关研究的基础上,编制了一套森林游客游憩动机量表,并运用于福州国家森林公园、闽侯旗山国家森林公园和福清灵石山国家森林公园的实地调查。利用探索性因子分析(EFA)方法对462个调查样本进行分析的结果表明,所选定的29个评价题项可以缩减为6个构面,按游客评价结果的相对重要性排序为:逃避现实>回归和学习自然>消遣放松>自我实现>兴趣爱好>享受乐趣。针对以上研究结果,对福州市森林公园旅游产品的合理开发提出若干具体建议。The study of recreational motivations of forest visitors can provide important information for tourism product design and scientific management of forest scenic areas. Based on comprehensive re- view of previous studies, a set of forest visitors＇ motivation scale was compiled, which was applied to the field investigation of Fuzhou National Forest Park, Qisban National Forest Park in Minhou, and Lingshisban National Forest Park in Fuqing. An Exploratory Factor Analysis （EFA） method was per- formed to analyze the data collected from 462 individuals visiting the areas. The results show that the selected 29 question items can be reduced to 6 dimensions. The sequence of common factors according to the relative importance evaluated by visitors from high to low is： escape from reality, learn about nature and get closer to nature, relaxation, serf-fulfillment, hobbies and interests, and enjoyment. Based on the study results, some concrete suggestions on the rational development of tourism products for Fuzhou forest parks were provided.

关 键 词：游憩动机 森林游客 EFA方法 国家森林公园 福州市 

分 类 号：F592.7[经济管理—旅游管理]