旅游产业集群竞争力测度的GEMS模型构建及应用  

GEMS Model Establishment and Application of Tourism Industry Cluster Competitiveness Measurement

作　　者：刘中艳[1,2] 李明生[1] 

机构地区：[1]中南大学商学院,中国湖南长沙410083 [2]湖南工业大学商学院,中国湖南株洲412008

出　　处：《经济地理》2013年第11期187-192,共6页Economic Geography

基　　金：国家自然科学基金项目(71201053);湖南省自然科学基金项目(14JJ7066;14JJ7065);湖南省哲学社会科学基金项目(12YBA103);湖南省教育厅青年项目(12B031)

摘　　要：通过对传统GEM模型进行改造,构建从"基础、企业、市场、环境"四维视角对区域旅游集群竞争力进行测度的GEMS模型;并运用GEM与GEMS模型分别对张家界和大九寨旅游集群竞争力进行实证测度。研究表明,GEMS模型的测度结果更为全面和客观,评价结果可为旅游集群中相关主体改善管理决策提供借鉴与参考。Tourism industry belongs to modem service industry. Social environment has a profound impact on the industry development. GEM model has obvious advantage in comparison with diamond model, but it does not take social environment factors into account. After transformation of traditional GEM model, GEMS model was established from ＂foundation, corporate, marketing, environment,＂ four-dimensional perspective for measuring regional tourism cluster competitiveness. What＇ s more, regional tourism cluster competitiveness in Zhangjiajie and Jiuzhaigou was measured respectively based on GEM and GEMS model. The study shows that measurement results based on GEMS is better comprehensive and objective. The results can provide valuable references to improve management decisions for relevant cluster departments and organizations.

关 键 词：旅游产业集群 竞争力测度 GEMS模型 社会环境 

分 类 号：F204[经济管理—国民经济] F590