洗护发创新产品新动向  

New trend of innovative wash hair care products

作　　者：劳燕 霍爱萍 

机构地区：[1]广州梵高个人护理品有限公司,广东广州510804

出　　处：《日用化学品科学》2013年第11期8-11,23,共5页Detergent & Cosmetics

摘　　要：近年来,中国的洗护发化妆品市场有很大的增长。介绍了几款热销的高档洗护发产品以及改进的配方。为满足消费者的不同需求,洗护发产品市场更加细分化。更为精致的头发护理过程,更为细分化的洗护发产品将成为改变市场格局的驱动力。In recent years, Chinese hair cleaning and care cosmetic market has increased rapidly. Some hot and top grade hair care products and improved formulations were introduced. The market of hair care product was more and more segmented in order tO meet the different needs of the consumers. More delicate hair care process and more segmented hair care product will become the driving forces of changing the market structure.

关 键 词：洗发水 护发素 配方 趋势 

分 类 号：TQ658.3[化学工程—精细化工]