大型煤炭企业跨区域销售管控模式研究  

Study on Transregional Sales Management and Control Mode of Large Coal Enterprise

作　　者：解海东[1,2] 

机构地区：[1]煤炭科学研究总院经济与信息研究分院,北京100013 [2]对外经济贸易大学国际商学院,北京100013

出　　处：《煤炭经济研究》2013年第12期50-52,69,共4页Coal Economic Research

摘　　要：随着国家大力推进煤炭资源整合,形成了许多跨区域管理经营的大型煤炭企业,现有的销售管理模式已经不能满足大型煤炭企业跨区域销售管理工作的需要。综合分析了煤炭企业现有的3种销售管控模式的优缺点和应用于跨区域销售管控存在的问题,提出了融合信息化技术的煤炭销售集中管控模式,并从5个方面阐述了此种管控模式的优势。With the high promotion of the coal resources integration by the state,there are many large coal enterprises with the transregional management and operation established.The available sales management mode could not meet the transregional sales management work of the large coal enterprises.The paper comprehensively analyzed the advantages and disadvantages of the available three sales management and control modes applied in the large coal enterprises and the application problems ex isted in the transregional sales management and control.The paper provided the centralized management and control mode of the coal sales with the integrated informationized technology.From five aspects,the paper stated the advantage of the manage ment and control mode.

关 键 词：管控模式 跨区域 销售 煤炭企业 

分 类 号：F426.21[经济管理—产业经济]