青藏入境旅游业发展现状及对策建议  

The Present Situation and the Countermeasures of Entry Tourism Development in Qinghai- Tibet Area

作　　者：陈蓉[1] 黄芸玛[2] 李春花 张忠孝[1,2] 

机构地区：[1]陕西师范大学,陕西西安710062 [2]青海师范大学,青海西宁810008

出　　处：《青海民族大学学报（社会科学版）》2013年第4期142-146,151,共6页Journal of Qinghai Minzu University：Social Sciences

基　　金：作者参与的国家自然科学基金项目"基于地理学视角的旅游地环境风险评估--以青藏高原为例"(项目编号:41161018);国家社会科学基金项目"青藏高原旅游开发研究"(项目编号:07BJY130)阶段性研究成果

摘　　要：青藏入境旅游业的发展,对区域经济具有重要意义。本文依据《中国旅游统计年鉴》和《中国入境旅游者抽样调查资料》的基础性数据,采用SWOT分析法,对青藏入境旅游业现状和存在问题进行了研究,认为青藏地区入境旅游经济总量较低,市场潜力巨大,旅游资源优势与环境劣势并存,发展机遇良好,但面临挑战与威胁,并提出了相关建议,旨在为区域入境旅游业及经济发展提供参考。The entry tourism development in Qinghai -Tibet area is meaningful to the regional economy. This paper investigates the present situation and the problems of entry tourism develc ing to China Tourism Statistical Yearbook and China Inbound Tourism Sampling pment in Qinghai - Tibet area accord- Survey Data by using AWOT analysis method. We believe the inbound tourism economy is low but it has very big potential. Tourism resources superiority and the environment disadvantages coexist. The developing opportunity is good but there exist the challenges and threats. The paper puts forward the relevant suggestion to provide some reference for the inbound tourism and eco- nomic development.

关 键 词：青藏地区 入境旅游 发展现状 

分 类 号：F592[经济管理—旅游管理]