论红色旅游的产业发展  

On the Development of Red Tourism Industry

作　　者：王春阳[1,2] 

机构地区：[1]南阳师范学院文学院,河南南阳473061 [2]南京师范大学文学院,南京210097

出　　处：《学术交流》2014年第1期121-124,共4页Academic Exchange

基　　金：国家旅游局规划项目"基于公共服务的红色旅游发展研究"(13TAAG016)的阶段性成果

摘　　要：红色旅游的生成机制包含四个方面:思想政治教育创新需求是红色旅游生成的内在动力,党和国家的倡导和支持是红色旅游发展的现实支撑,红色文化资源的旅游价值是红色旅游的形成基础,经济快速发展激发的消费需求是红色旅游生成的必然条件。红色旅游具有明显的个性特征,它既是复合型旅游、深度体验式旅游,也是一种多元价值旅游。红色旅游具有公共服务属性,公共服务供给主体多元化的趋势为红色旅游的公共服务职能提供了现实可能性,红色旅游特定的内涵为其公共服务属性奠定了内在基础,红色旅游提供的是一种选择盈利型公共服务。The formation mechanism of red tourism includes four aspects, the innovation demand of Ideological and political education is the inherent power of generating red tourism, advocacy and support from the Party and the country remain the power for supporting the development of red tourism, the tourism value of red culture resources is the basis for the formation of red tourism, and rapid economic progress stimulating consum- er demand provides practical possibilities for public service function of red tourism. Red tourism has obvious characteristics, for it is complex and tourism experience with depth, as well as a kind of diversified value of tourism. The public attribute within red tourism gives practical possibilities for its public service, its specific meanings lay inner basis for its public attribute. The tourism provides an option of profit-making public service.

关 键 词：红色旅游产业 公共属性 产业特征 发展机制 

分 类 号：F590.75[经济管理—旅游管理]