现代体育物流价值链优化研究  

Study on Optimization of Modern Sports Logistics Value Chain

作　　者：党磊[1] 曹春海[1] 

机构地区：[1]河北农业大学体育工作部,河北保定071000

出　　处：《物流技术》2013年第11期321-323,共3页Logistics Technology

摘　　要：首先概述了价值工程理论、价值链理论以及体育物流价值链的概念,在此基础上,运用价值工程理论重点从体育物流价值链优化的具体内涵、可行途径、具体步骤等方面探讨了现代体育物流价值链优化问题。In this paper, we first introduced the theories of value engineering and value chain as well as the concept of the sports logistics value chain, on the basis of which, we used the value engineering theory to approach the optimization of the modern sport logistics value chain on the aspects of the connotation, feasible path and specific procedures of the optimization of sports logistics value chain.

关 键 词：体育物流 价值链 优化策略 

分 类 号：F252.1[经济管理—国民经济] G80[文化科学—运动人体科学]