近十年来农村新媒体传播研究述评  

A Literature Review on New Media Communication in Rural Areas of China in Recent Ten Years

作　　者：操瑞青[1] 

机构地区：[1]南京师范大学新闻与传播学院,江苏南京210097

出　　处：《重庆社会科学》2014年第3期100-107,共8页Chongqing Social Sciences

基　　金：国家社科基金项目"新型城镇化背景下长三角地区农村科技文化传播体系创新研究"(批准号:13BXW051)

摘　　要：我国农村地区的新媒体传播研究始于2003年,迄今已走过十余年光景。通过对2003-2013年的文献梳理,从普及与应用、认知与现状等五个方面就该问题展开综述。文章发现,该领域的研究内容被不断拓展,关注度逐年提高,始终有多重学科界入。但总体上,它仍旧处于学科研究的边缘,相关研究未能深入展开。随着新媒体在农村地区的普及,部分学科逐步褪去研究热情,新闻与传播学科的研究责任与研究难度都将有所加大。It has been more than ten years since the research of new media in rural areas firstly began in 2003. We examine the process of exploring it in china in 2003-2013 and focus on five subjects such as popularization and application, cognition and status, and so on. We find that research in this field is expanding. More and more people have expressed concern about these studies and there are always multiple disciplines study this issue. However, on the whole, all these studies are still tinkering around the edge and relative research doesn＇t be further promoted. As time goes by, some subjects will stop paying attention to the research of new media with the popularity of new media in rural areas. Discipline of Journalism and Communication will face some bigger problems.

关 键 词：新媒体 区域传播 农村大众传播 

分 类 号：G206[文化科学—传播学]