老年家具市场研究  

Market Research of Old People Furniture

作　　者：曾俊[1] 朱婕[1] 

机构地区：[1]北京林业大学材料学院,北京100083

出　　处：《家具与室内装饰》2014年第3期56-57,共2页Furniture & Interior Design

基　　金：北京林业大学2013年国家级大学生创新创业训练计划(编号:201310022033)

摘　　要：我国早已进入老龄化社会,但国内的老年家具市场却几近空白,不仅鲜有本土的家具企业从事相关研发,且研究水平亦和发达国家存在较大差距。本文基于2013上海国际家具展和北京家具卖场的实地调研,并参考新浪家居和参考消息联合进行的老年家具市场的网络调查结果,分析了国内家具行业的现状和顾客需求,并解析了市场短缺的原因。因此,本文最后针对中国家具企业的现状,分别从国家、行业和企业层面,提出了中国老年家具市场发展的理论建议。Although China has already entered the aging society, but the domestic market is almost empty old people furniture. Not only few local furniture companies engaged in related research and development, but also research level has a big gap between the developed countries. Based on the 2013 Shanghai International Furniture Fair and field research in Beijing furniture store, this paper analyzes the current situation and the customer demand for domestic furniture industry and resolves the causes of market shortages. Therefore, this article finally against the status quo of China＇s furniture industry, respectively from the national, industry and enterprise levels, gives theory suggestions to Chinese old people furniture market.

关 键 词：老龄化 老年家具 家具市场 养老产业 

分 类 号：F426.88[经济管理—产业经济]