基于非合作博弈分析的物流快递定价系统问题研究  

StudyonPricing System of Logistics Express DeliveryServices Basedon Non-cooperative Game Analysis

作　　者：黄静[1] 

机构地区：[1]海口经济学院海南快递物流发展研究中心,海南海口570100

出　　处：《物流技术》2014年第3期342-344,363,共4页Logistics Technology

摘　　要：基于传统的供求理论,运用非合作博弈方法将需求因素、竞争因素、物流需求企业自营成本因素、物流供给企业服务质量因素引入定价机制,从而找到了更为合理的第三方物流快递定价机制。In this paper, on the basis of the traditional supply-demand theory, we used the non-cooperative game method to introduced the factors such as demand, competition, cost and service quality, etc., into the pricing mechanism of the logistics express delivery enterprises and found a more reasonable pricing mechanism of the third party logistics express delivery services.

关 键 词：博弈分析 物流快递 定价系统 

分 类 号：F252.24[经济管理—国民经济]