高校学报主动应对开放获取模式的策略  

Strategy analysis of active response to the open access model for journal of colleges and universities

作　　者：郑筱梅[1] 

机构地区：[1]<北京工业大学学报>编辑部,北京100124

出　　处：《编辑学报》2014年第2期181-184,共4页Acta Editologica

摘　　要：通过对开放获取(OA)发展背景、国内外发展趋势及案例分析,认为高校学报要主动转变观念,积极抓住OA的发展机遇,探索和运用开放获取平台及互联网手段改善学报经营现状,并从网络期刊、网络推广、编辑能力等角度提出策略建议。Through the analysis of the background, development and experience of open access （OA） journals at home and abroad, the author suggests that the journals of colleges and universities should change their sense of business to actively cope with OA trend, and provides detailed strategies and suggestions in aspects of network journals, network promotion and editorial quality.

关 键 词：开放获取 传播模式 高校学报 OA策略 

分 类 号：G216.3[文化科学—新闻学]