基于数学模型的云计算SaaS定价的研究与实现  

Pricing of SaaS in Cloud Computing Based on Mathematical Models

作　　者：孙红[1] 屠佥炜[1] 王晓婉[1] 张建宏[1] 吴钱忠[1] 秦守文[1] 

机构地区：[1]上海理工大学上海现代光学系统重点实验室,上海200093

出　　处：《上海理工大学学报》2014年第2期199-204,共6页Journal of University of Shanghai For Science and Technology

基　　金：国家自然科学基金资助项目(61170277);上海市教委科研创新重点资助项目(12ZZ137);上海市一流学科建设资助项目(S1201YLXK)

摘　　要：为合理确定云计算中软件即服务(SaaS)的价格,使云计算公司既能迅速占领云计算市场又能得到丰厚的利润回报,结合静态定价和动态定价,通过盈亏平衡分析、双因素试验和回归方程等数学模型对云计算公司的销售数据进行分析,在此基础上提出合理的定价策略,以供决策者参考.编写了部分代码,实现了数据分析自动化.最后,对合理定价的SaaS发展前景进行了展望.In order to determine a reasonable price of software as a service （SaaS） in cloud computing and make the companies be able to quickly dominate the cloud computing market and gain the huge profits in a sustainable development manner, the sales data from cloud computing companies were analyzed by integrating the static pricing and dynamic pricing and by using the breakeven point analysis, two-factor test, regression equation and some other mathematical models. On this basis, a reasonable pricing strategies was proposed for providing reference to policy- makers. Some code was written to achieve the automation of the data analysis. The development prospect of SaaS with reasonable pricing was looked far ahead.

关 键 词：云计算 软件即服务 数理统计 定价策略 

分 类 号：TP319[自动化与计算机技术—计算机软件与理论]