搜狐网站娱乐新闻标题恶俗用词分布及其规范研究  

Research on Distribution and Containment of Vulgar Words from News Titles in the Section of Entertainment on SOHU Portal

作　　者：陈梅[1] 田书格[1] 

机构地区：[1]上海工程技术大学

出　　处：《图书馆学研究》2014年第10期83-87,共5页Research on Library Science

基　　金：2013年上海工程技术大学全英语教学项目(A1-0601-14-01030);2013-2015年上海市教委本科重点课程项目"<面向对象程序设计>课程建设"(A1-2602-14-0103)成果

摘　　要：网站的娱乐新闻是广大网民愿意点击的一个版块,然而随着关注率的增加,其标题也成为夸张、扭曲的重灾区。"标题党"挖空心思,利用恶俗用词来刺激网民的神经,吸引他们的注意力,以此来获得高点击率。通过对搜狐娱乐新闻标题用词的分析,借此来表明娱乐新闻标题的走向。深入探讨网络娱乐新闻标题用词的规范方法及实例,使娱乐新闻标题用词得当同时,从网编素质提升的角度,合力来净化网络环境。News titles of entertainment in websites are increasingly tempting for Internet users to click on them. However, it has been a great concern that with profit-driven ambitions come exaggerated and distorted titles. Makers of sensational titles rack their brains by using vulgar words to stimulate the nerves of Internet users and grab the attention of theirs for high profits. By analyzing the word used in news titles of entertainment of SOHU, the paper indicates the trend of news titles of entertainment. By investigating the normative methods and examples deeply in the titles, the aicthor argues that not only should the words be used properly, but also the quality of the web editors should be improved, aiming at cleaning.

关 键 词：搜狐娱乐新闻标题 恶俗用语 标题党 标题规范 

分 类 号：G353.1[文化科学—情报学]