“微媒体”时代大学生思想政治教育工作探析  

Analysis of the Ideological and Political Education of College Students in the Era of Micro Media

作　　者：罗红伟[1] 

机构地区：[1]西安科技大学党委办公室校长办公室,陕西西安710054

出　　处：《技术与创新管理》2014年第3期262-264,共3页Technology and Innovation Management

摘　　要：网络新兴媒体迅猛发展,微博、微信、微电影、微小说等"微媒体"把当今时代带入了"微时代"。"微媒体"的出现,契合了大学生的思想和行为特征,对大学生思想政治教育工作既提供了良好机遇,也带来了全新挑战,为此须制定相关的应对策略。At present, the rapid development of such new medias as micro-blog micro message, micro film, micro novel hasbrought the current era into the ＂micro era＂. ＂Micro media＂ has become quite popular in college, which provides both agood opportunity and a new challenge to the ideological and political education of college students. Thus some strategies.should be formulated.

关 键 词：微媒体 大学生思想政治教育 对策 

分 类 号：G641[文化科学—高等教育学]