2017年中国影视动画产业发展回顾  

Review on the Development of Chinese Animation Industry in 2017

作　　者：邓林[1] 彭依婷 Deng Lin;Peng Yiting

机构地区：[1]上海交通大学

出　　处：《中国文化产业评论》2018年第1期115-133,共19页Commentary on Cultural Industry in China

摘　　要：2017年,我国影视动画产业遭遇巨大萎缩。国产电视动画片产量锐减,贸易逆差持续扩大;动画电影总票房从2016年的79亿元下跌到2017年的47亿元,呈现出过山车般极不稳定的票房表现。本文在对2017年国内影视动画产业的发展数据进行分析的基础上,总结2017年中国影视动画市场遇冷的原因,分析动画产业的发展方向和发展趋势。In 2017, Chinese domestic film and television animation industry suffered at remendous decline. The domestic TV animation production dropped sharply and the trade deficit continued to widen. The total box office of animated films dropped from 7.9 billion in 2016 to 4.7 billion in 2017, showing a roller coaster-like box office performance. Based on the analysis of the development data in 2017, this article summarizes the reasons for the crash of the Chinese film and television animation market in 2017 and analyzes the development direction and development trend of the animation industry.

关 键 词：国内市场 影视动画产业 国产动画 

分 类 号：J943[艺术—电影电视艺术]