Attributing Strategic Intention and Global Reach Within a Cross-Cultural Understanding of the Chinese "Belt and Road Initiative"  

作　　者：James A.Schnell 

机构地区：[1]Fulbright Scholar Association,5213 Sabine Hall,New Albany,OH 43054,USA

出　　处：《Fudan Journal of the Humanities and Social Sciences》2018年第4期487-498,共12页复旦人文社会科学论丛（英文版）

摘　　要：This paper conveys a cross-cultural understanding of the Chinese "Belt and Road Initiative"(BRI)using principles of western rhetoric as basis for inter- pretation.Thus,an American perspective is stressed.Most specifically,Kenneth Burke's Dramatistic Pentad is used for initial clarification along with the explana- tion of how further understanding can be realized via Fantasy Theme Analysis to better appreciate the expression of rhetorical vision.Recognition of how BRI can be understood differently,depending on the cultural context,is emphasized.This is couched in the contextual framing of mass media influences as explained by Marshall McLuhan.

关 键 词：BELT and ROAD INITIATIVE China Cross-cultural relations KENNETH Burke's Dramatistic Pentad Marshall MCLUHAN 

分 类 号：C[社会学]