民族旅游地区乡村振兴的“西江模式”:生成逻辑、演进机制与价值表征  

“The Xijiang Model”for the Rural-Rejuvenation Strategy in Ethnic Tourism Areas: Generating Logic, Evolution Mechanism and Value Representation

作　　者：张洪昌[1] 舒伯阳[1] 孙琳 ZHANG Hong-chang;SHU Bo-yang;SUN Lin(School of Business Administration,Zhongnan University of Economics and Law,Wuhan,Hubei 430073,China;School of Transportation Operation and Service,Guilin Tourism University,Guilin,Guangxi 541006,China)

机构地区：[1]中南财经政法大学工商管理学院,湖北武汉430073 [2]桂林旅游学院交通运营与服务学院,广西桂林541006

出　　处：《贵州民族研究》2018年第9期165-168,共4页Guizhou Ethnic Studies

基　　金：国家社会科学基金项目"乡村旅游包容性发展的政策倾向及动态调试"(项目编号:17BJY153)的阶段性成果

摘　　要：近10年来,西江千户苗寨通过"政府+企业+村民"共同参与的旅游开发模式,取得非凡的社会经济效益,成为我国少数民族地区实施乡村振兴战略的典范。内生的社会文化和外在的制度嵌入是西江模式的生成逻辑,文化资本化、旅游市场化以及管理职能转变驱动了西江模式动态演进,促进了西江千户苗寨的共生共融和共建共享。In the past ten years, Xijiang Miao Village has achieved extraordinary social and economic benefits through the tourism development model of "government +enterprise+villager". Xijiang has become a model for implementing rural revitalization strategy in minority areas of China. Endogenous social culture and external institutional embedding are the logic of the formation of Xijiang model. Cultural capitalization, tourism marketization and transformation of management functions have driven the dynamic evolution of Xijiang model, promotion of symbiosis, co-construction and sharing.

关 键 词：西江模式 乡村振兴 民族旅游 西江苗寨 

分 类 号：F59[经济管理—旅游管理]