产业集聚对区域产业品牌影响的实证研究  

An Empirical Study of the Influence of Industrial Agglomeration on Regional Industry Brand

作　　者：唐松[1] 

机构地区：[1]广东金融学院

出　　处：《武汉大学学报（哲学社会科学版）》2014年第4期37-43,共7页Wuhan University Journal：Philosophy & Social Science

基　　金：国家自然科学基金面上项目(71373056);国家自然科学基金青年项目(71003029);教育部人文社会科学研究青年基金项目(11YJC790315)

摘　　要：产业集聚对区域产业品牌既有强化效应,也有弱化效应。随着产业集聚的发展,首先会出现产业集聚对区域产业品牌的强化效应大于弱化效应的现象,但产业集聚发展到一定程度之后,产业集聚对区域产业品牌的弱化效应将更为明显,最终超过强化效应;而且这种强化效应和弱化效应具有区域差异性。因此,政府应根据每个地区自身的特点以及产业集聚程度发展的不同制定差异化的产业发展战略。Industrial agglomeration has both reinforcing and weakening effect on regional industry brand. The reinforcing effects of industrial agglomeration on regional industry brand are greater than its weakening effects at first and the weakening effects will be more obvious with the development of industrial agglomeration and finally over reinforcing effects in addition, the reinforcing and weakening effects are different in different regions. Therefore, the government should develop differentiation strategy according to the characteristics and degree of industrial agglomeration in different regions.

关 键 词：产业集聚 区域产业品牌 强化效应 弱化效应 

分 类 号：F127[经济管理—世界经济]