基于质量与价格竞争的再制造系统均衡决策研究  

Research on equilibrium decision of remanufacturing system based on quality and price competition

作　　者：曹晓刚[1] 郑本荣[1] 闻卉[2] 

机构地区：[1]武汉纺织大学管理学院,武汉430073 [2]湖北工业大学理学院,武汉430068

出　　处：《控制与决策》2014年第8期1394-1400,共7页Control and Decision

基　　金：国家自然科学基金项目(71301126);教育部人文社会科学基金项目(11YJC630011);中国博士后科学基金项目(2012M511215;2013T60723)

摘　　要：针对竞争型制造商与单一零售商构成的再制造系统,考虑新产品与再制造产品的质量和价格竞争,基于博弈理论构建利润最大化的质量-定价决策模型.通过对分散化决策和制造商联合决策2种模式下再制造系统的决策均衡解的分析,得到相关的结论.利用算例验证并分析散化决策模型中关键参数变化对均衡解及决策成员利润的影响,研究了制造商联合决策模式对再制造系统决策效率的影响.The remanufacturing system decision model with two competing manufacturers and a communal retailer is established based on the game theory, which considers the impact of quality and price competition on the remanufacturing system. Furthermore, some conclusions are derived based on the equilibrium solutions in the decentralized decision and manufacturers joint decision cases. Finally, some numerical examples are given to analyze the influence of key parameters in the decentralized model on equilibrium solutions and channel member profit of the remanufacturing system, and the impacts to the remanufacturing system when two manufacturers are jointly making decisions are studied.

关 键 词：再制造系统 质量竞争 价格竞争 横向联盟 均衡决策 

分 类 号：TP273[自动化与计算机技术—检测技术与自动化装置]