消费者与设计师对鞋靴造型的认知差异研究  

Research of Cognitive Differences of Footwear Styling Between Consumers and Designers

作　　者：胡志刚[1] 李阳[1] 乔现玲[1] 魏雪婷[1] 樊佳爽 

机构地区：[1]陕西科技大学设计与艺术学院,陕西西安710021

出　　处：《中国皮革》2014年第16期121-123,共3页China Leather

基　　金：陕西省科学技术研究发展计划项目(2012K07-23);陕西科技大学学术骨干培育项目;陕西科技大学科研基金项目(ZX13-18);陕西科技大学研究生创新基金

摘　　要：依据感性工学研究消费者与设计师对鞋靴造型的认知差异。科学选取感性意象词汇和鞋靴样本,使用SPSS统计分析软件对相关数据进行定量分析。以女士舌式鞋为例,通过构建鞋靴造型设计要素与感性意象间的关联模式,分析消费者与设计师对鞋靴造型的认知差异,提出实现设计师"编码"与消费者"解码"过程中的无损信息传播的有效途径,为鞋靴设计提供参考。The cognitive differences of footwear styling between consumers and designers based on Kansei engineering were researched. Kansei words and footwear samples were scientifically selected and the related data were quantitative analyzed by SPSS. The relationship model between design elements of footwear and Kansei was identified in the women＇s tongue shoes, the differences in cognitive performance of footwear styling between consumers and designers and the way of non-destructive information dissemination between the process of ＂code＂ by designers and ＂decoding＂ by consumers were analyzed and verified which can provide reference for shoes and boots design.

关 键 词：鞋靴 造型设计 感性工学 认知差别 

分 类 号：TS943.2[轻工技术与工程—服装设计与工程]