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出 处:《合肥工业大学学报(自然科学版)》2014年第8期1008-1014,共7页Journal of Hefei University of Technology:Natural Science
基 金:国家自然科学基金资助项目(71072165);中央高校基本科研业务费专项资金资助项目(2012HGXJ0042)
摘 要:文章应用博弈论探讨了需求和回收均为随机情形下,分散决策系统和集中决策系统中产品的定价策略,提出收益费用共享契约,实现了供应链的协调,利用数值仿真分析研究了回收不确定性对供应链中各成员的定价、订货策略及利润的影响。研究结果表明:在面对产品回收市场行情波动性增大情况下,第三方物流服务商可以通过提高回收价格成功转嫁市场风险;分散决策模型中存在着双重边际效应;集中决策有利于抵御市场风险。In this paper ,the game theory is applied to studying the product pricing strategies of decen-tralized and centralized decision w hen the demand and collection is uncertain .T hen a revenue-and-ex-pense sharing contract is presented to keep balance of the supply chain .Finally ,the influence of un-certain collection on the pricing ,ordering strategies and profit of each member in the supply chain is studied by using numerical simulation .Some important management implications are acquired :w hen facing the increasing volatility of recycling market ,the third party logistics can transfer market risk successfully by raising the recycling price ;there is a double marginal effect in decentralized decision ;centralized decision is beneficial to resisting market risk .
关 键 词:博弈论 不确定需求 不确定回收 收益费用共享契约 闭环供应链
分 类 号:O225[理学—运筹学与控制论]
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