红旗渠景区中的文化传播契机——基于文化认同的河南地区旅游开发研究系列论文之一  

Cultural Transmission Opportunity of Hongqi Canal Scenic Spots——The First of the Series of Tourism Development Research of Henan Based on Cultural Identity

作　　者：刘文灵[1] 

机构地区：[1]安阳师范学院教育信息技术与传媒学院,河南安阳455000

出　　处：《安阳工学院学报》2014年第5期5-9,共5页Journal of Anyang Institute of Technology

摘　　要：旅游与文化交流息息相关,而且旅游景区就是其中的文化传播基地。"人造天河"红旗渠因其独特的政治内涵和文化意蕴成为河南省著名的旅游景区。本文基于文化认同的角度透视红旗渠景区的文化传播契机以及文化传播策略,目的在于提升红旗渠景区的文化传播效果和旅游经济收入。Tourism is closely related to cultural exchange, and tourism scenic area is the base of culture communication. The artificial sky river, Hongqi Canal, is a famous tourist scenic spot of He＇nan province because of its unique political connotation and culture implication. This research is based on the perspective of cultural identity to observe the culture communication opportunities and culture dissemination strategies of the Hongqi Canal scenic spots, and aims to promote the culture communication effect and the tourism economic income.

关 键 词：红旗渠 文化 文化认同 地方性生存 

分 类 号：G124[文化科学]