德国北威州信息工程专业学生人数再创新高  

A Feature Survey of Inbound Tourists Source Market in Sichuan

作　　者：李平[1] 邓谋优[1] 罗茜[1] 张冬云[1] 

机构地区：[1]内江职业技术学院经济管理系,四川内江641100

出　　处：《内江师范学院学报》2014年第8期77-81,87,共6页Journal of Neijiang Normal University

基　　金：2013年度四川省教育厅人文社会科学（旅游研究）立项资助课题“四川入境旅游市场拓展研究”（LYC13-41）阶段性成果.

摘　　要：据德国北威州信息技术局在2014年3月10日至14日举行的汉诺威CeBIT计算机博览会上发布的报告,该州2012-2013学年信息工程专业共有14531名新生,较2011-2012学年增长20%,且继续呈上升趋势。根据目前的数据,2013-2014学年约有15900名新生注册信息工程专业,与2012-2013学年比上升了9.4%,连续7年创下人数高峰。主要原因为：2012-2013学年。Based on the statistics from the 2011 NationalSampling Tourism Survey by CNTA,a research was made into the inbound tourist sources market in terms of its demographic,psychological and behavioral characteristics.The results showed that the number of the male inbound tourists is slightly larger than that of the females;the age structure is quite diver-sified,including youth,the middle-aged and the senior groups;the occupation structure of the tourists mostly consists of clerks,professionals and commercial business people;the perception of the tourist destination is largely influenced by the strat-egy of tourism promotion;the goal of travel is predominantly sigh-seeing;the tourist motives are increasingly diversified and take a differential feature;the travel mode is chiefly group travel,with some independent travelers;the duration of stay is quite brief;the tourist consumption is chiefly basic consumption with the female having a stronger purchasing desire and the while-haired having the biggest purchasing power.In view of the above features,some counter measures are put forth.

关 键 词：北威州 信息工程 技术局 注册信息 日至 

分 类 号：F590.85[经济管理—旅游管理]