论《广告法》第38条中的“消费者”——以法解释学理论为分析工具  

On the Concept of“Consumer”in Article 38th of Advertising Law—From the Perspective of Legal Interpretation Theory

作　　者：程子薇[1] 

机构地区：[1]南京大学法学院

出　　处：《安徽大学学报（哲学社会科学版）》2014年第5期125-131,共7页Journal of Anhui University(Philosophy and Social Sciences Edition)

摘　　要：《广告法》38条中的"消费者"概念能否容纳"工商业客户"等非生活消费主体,司法实务中评价不一。借助法解释学理论可以发现,日常生活中的"消费者"概念文义范围大致等同于"顾客"或"交易相对方"。外部体系解释的方法在《广告法》自身体系化程度不足的情形下难有用武之地,仅仅基于立法材料而对立法原意的推测难以负担一个确定的结论。现行法规定不明并不意味着法院裁量的随意化,强化解释适用中的说理为自由裁量权行使的必要支撑。Whether the consumer concept in Article 38 th of Advertising Lawcan encompass non-living consuming subjects such as business clients has drawn contradicted evaluations in judicial practice.By adopting legal interpretation theory,it can be found that consumer in daily life roughly means'client'or'counter-party in transaction'in connotation.and interpretation by external system can't provide explicit answer due to inadequate systemization of Advertising Law.Moreover,inference from legislative materials can't provide a clear conclusion as well.The ambiguity of current law doesn't legitimize the arbitrary discretion of courts.It's necessary to strengthen the argumentation in the interpretation and application of law for judicial discretion.

关 键 词：《广告法》 消费者 司法裁判 法解释学 

分 类 号：D90[政治法律—法学理论]