探究徐工如何科学孵化重卡产业板块  

What XCMG Will Achieve in Its Second 5-year Program

作　　者：郝凌 

出　　处：《商用汽车》2014年第15期68-69,共2页Commercial Vehicle

摘　　要：进入重卡行业后，徐工汽车并未向业界想象得那样，通过迅速扩张、高调宣传、盲目开拓市场以提高行业声音，而是选择先找准战略方向和切入点，科学孵化重卡产品板块。The year of 2014 was considered to be the first year of XCMG's second 5-year program in its overall development strategy.It was true that XCMG had laid down a solid foundations in many aspects,and completed the process of strategic adjustment in the layout of production and distribution,and primitive accumulation in the heavyduty truck sector.However,the period of second 5-year program would be surely the real test of its capability and competitive strength,which will see whether the goal of 100 billion RMB revenue be reached or not.

关 键 词：板块 孵化 科学 产业 开拓市场 行业 

分 类 号：P542.4[天文地球—构造地质学]