价值链视角下我国文化产业参与国际分工现状的实证研究——基于技术含量的测度  

An Empirical Research on the Present Situation of the International Division of Cultural Industry of Our Country to Participate in the Value Chain Perspective——Based on the Measurement of Technical Content

作　　者：郭新茹[1] 刘冀[2] 唐月民[3] 

机构地区：[1]南京师范大学社会发展学院,江苏南京210000 [2]新疆财经大学继续教育学院,新疆乌鲁木齐830000 [3]山东艺术学院,山东济南250000

出　　处：《经济经纬》2014年第5期81-86,共6页Economic Survey

基　　金：国家社会科学基金(11CJY006)

摘　　要：笔者通过对英、美、日、法、德、韩、中等10国文化产业的技术含量进行测度,来分析我国文化产业在国际价值分工中的位置和发展现状,试图研究10年来我国同发达国家在全球文化产业价值链分工中的差距,以期找出提升我国文化产业嵌入GVC中位置的策略。研究表明:世界文化产品出口技术含量呈雁阵格局,我国文化产业仍然处于全球价值链的低端,其中进入壁垒与权力不对称是外因,市场分割以及"技术"创新应用的相对滞后是内因。因此,推进高新科技与文化产业的融合力度,通过各种制度创新来鼓励与引导创意创新氛围的产生,用高新科技来重构文化产业链是推进我国文化产业在向全球价值链高端攀升的必要手段。The author analyzes the location and status of China＇ s cultural industry development in the international division of value chain by measuring the technical content of cultural industries in ten countries, such as Britain, the United States, Japan, France, Germany, Korea, and etc. , in attempt to scientifically reflect the gap of global division of labor in the cultural industry value chain be- tween China and developed countries in the past decade, and to find out the strategy to enhance China＇ s position in global GVC. Stud- ies show that： the technical content in world＇ s cultural exports was Goose pattern, although that of China has significantly increased since 2002, and China＇ s cultural industry is still at the low end of the global value chain, where entry barriers and power asymmetry are external factors, market segmentation and applications of innovative ＂technology＂ lagging behind are internal factors. Therefore, necessary means to promote China＇ s cultural industry in climbing the value chain in GVC are promoting the integration of high-teeh and cultural industries, encouraging and guiding innovative condition through various innovation systems, and reconstructing the cultural in- dustry value chain via the high-tech.

关 键 词：价值链 文化产业 国际分工 技术含量 

分 类 号：F062.9[经济管理—政治经济学]