报纸标题陌生化的语言手段  

On the Linguistic Methods of the Defamiliarization of Newspaper Headlines

作　　者：盛新华[1] 

机构地区：[1]湘潭大学文学与新闻学院,湖南湘潭411105

出　　处：《湘潭大学学报（哲学社会科学版）》2014年第5期132-136,共5页Journal of Xiangtan University:Philosophy And Social Sciences

摘　　要："陌生化"是20世纪初俄国形式主义理论代表人物什克洛夫斯基提出的。报纸常常以制作的陌生标题来吸引受众的注意力。报纸标题陌生化的语言手段主要有以下几种:标题所用的是新词或新义,标题表达的内容奇特或奇怪,其句法结构常用词语超常搭配的方法形成。Defamiliarization is put forward by Shklovsky, who is the representative of school named Russian Formalism in the early 20th century. The strange titles often occur in newspaper in order to attract the audience＇s attention. Specifically, the linguistic means of defamiliarization employed in newspaper mainly are the followings ： the titles using new words or new meanings, peculiar or strange content, and their syntactic structure commonly consisting of extraordinary combination of words.

关 键 词：报纸 标题 陌生化 语言手段 

分 类 号：H03[语言文字—语言学] G212[文化科学—新闻学]