长三角区域高速铁路网络对杭州短途旅游业影响研究  

Preliminary Research on the Influence of High-speed Rail Network in Yangtze Delta Metropolitan on Short Distance Tourism of Hangzhou

作　　者：智元媛[1] 吴向明[1] 

机构地区：[1]浙江工业大学,浙江杭州310014

出　　处：《现代营销（下）》2014年第9期104-105,共2页Marketing Management Review

摘　　要：长三角地区是我国经济最为发达的区域之一,区域内的旅游产业的发展也较为成熟。伴随着长三角区域高速铁路网络的建成,区域内城市群之间的可达性大大提升,进一步刺激与促进了区域内旅游产业的发展。从高铁给旅游产业带来的可能影响入手,采用问卷调查、案例分析以及系统分析的方法研究了长三角区域高速铁路网络在对杭州市短途旅游业的促进作用,并对进一步利用高速铁路网络促进短途旅游业发展提出了几点建议。Yangtze Delta metroPolitan is one of China＇s most economically developed regions, the development of tourism industry in the region is also very fast. With the completion of the Yangtze Delta metropolitan high-speed rail network, accessibility between urban agglomeration areas greatly enhance further stimulate and promote the development of the regional tourism industry. In this paper, we start from analyzing the possible effects on the tourism industry which is brought by high-speed rail, and then use questionnaires, case studies and systematic analysis method to study the Yangtze Delta metropolitan of the high-speed rail network to promote the role of short distance tourism in Hangzhou. At the end we further promote the development of short distance tourism with some suggestions.

关 键 词：高速铁路 长三角 短途旅游 

分 类 号：F592.7[经济管理—旅游管理] F542[经济管理—产业经济]