民国风在现代包装设计中的运用  

Application of Minguo Style in Modern Packaging Design

作　　者：李锋[1,2] 

机构地区：[1]南京师范大学,南京210023 [2]盐城工学院,盐城224051

出　　处：《包装工程》2014年第22期93-97,共5页Packaging Engineering

基　　金：江苏省社会科学基金项目(12YSC015)

摘　　要：目的研究民国风在现代包装设计中的运用原则和方法。方法阐述了民国风内涵,分析了民国风对包装设计的影响,再通过案例分析,论述了民国风在现代包装设计中的关联性、以中式为主、协调性、安全性与方便性的运用原则,总结出图案运用、结构化运用、再设计、仿照的民国风包装设计方法。结论这些原则与方法为现代包装设计中民国风的运用提供指导,使得中国包装设计更好地彰显民族文化特色。Objective To study the principles and methods of Minguo Style application in modern packaging design.Methods On the basis of the presentation of Minguo Style connotation,it analyzed the influences of Minguo Style on the packing design,Minguo Style application principles of relatedness,major Chinese forms,harmony,security and conveniences in modern packaging design are discussed by the analysis of design cases.Minguo Style packaging design methods of pattern application,structuring application,imitation,and redesign are summarized.Conclusion The guidances are offered for the problem of Minguo Style application in modern packaging design by the principles and methods,let Chinese packaging design express the features of national culture better.

关 键 词：民国风 现代包装设计 运用 

分 类 号：TB482[一般工业技术—包装工程]