谈景德镇陶瓷创意文化产业的发展  

A brief talk on the development of Jingdezhen ceramic creative culture industry

作　　者：宁钢[1] 王敏[1] 

机构地区：[1]景德镇陶瓷学院设计艺术学院,江西景德镇333403

出　　处：《陶瓷学报》2014年第6期663-666,共4页Journal of Ceramics

摘　　要：大力推进景德镇陶瓷创意文化产业,是景德镇增强城市竞争力、转变经济增长方式、优化产业结构的重要举措。本文主要从商品、产业和城市三个方面来阐述景德镇陶瓷创意文化产业发展的途径,针对目前发展的现状提出相应的对策,以期对景德镇陶瓷文化及创意文化产业的发展有所裨益。Vigorously promoting ceramic creative and cultural industry is an important measure for Jingdezhen to enhance its competitiveness, change its mode of economic growth, and optimize its industrial structure. This paper introduces the ways to boost Jingdezhen ceramic creative and cultural industry mainly through marketing, industrialization and urban planning. It also puts forward countermeasures to resolve the current setbacks in the industry to facilitate its further development.

关 键 词：景德镇陶瓷 创意文化产业 发展 

分 类 号：TQ174.74[化学工程—陶瓷工业]