互联网文化产业环境下文化国企发展对策分析  

Countermeasure Analysis on Development of State-owned Cultural Enterprises Under the Internet Culture Industry Environment

作　　者：陈少峰[1] 

机构地区：[1]北京大学哲学系,北京100871

出　　处：《北京联合大学学报（人文社会科学版）》2015年第1期29-33,共5页Journal of Beijing Union University(Humanities and Social Sciences)

基　　金：国家社科基金重大项目"我国文化产业发展战略研究"(项目编号:10zd&021)

摘　　要：随着互联网文化产业的快速发展,传统文化产业面临沉重的竞争压力。在媒体领域,传统媒体所受到的压力日益加大。作为传统传媒企业的代表,国有企业在传统媒体时代所具有的垄断性资源地位正在丧失其价值。如何面对机遇与挑战,实现创新发展,是文化国企的重要任务。目前,迫切需要对文化国企的未来发展路径进行思考和分析。With the rapid development of Internet culture industry, traditional culture industry is facing heavy pressure of competition. In the field of media, traditional media suffers from greater stresses, too. As the representative of the traditional enterprises, state-owned enterprises with monopoly resource status are losing their values. How to face the opportunities and challenges to achieve innovation and development is an important task of state-owned cultural enterprises. This paper analyzes the future development of state-owned cultural enterprises.

关 键 词：互联网文化产业 新媒体 国有文化企业 

分 类 号：G124[文化科学]