新型合作型医院神经内科新病房的运作管理  

Operation and Management of New Neurology Wards in New Cooperative Hospital

作　　者：石弘[1] 冯灵[1] 杨蓉[1] 周东[1] 

机构地区：[1]四川大学华西医院神经内科,成都610041

出　　处：《华西医学》2014年第12期2360-2363,共4页West China Medical Journal

摘　　要：新医药卫生体制改革的形式下,引进民营资本的新型合作型医院应运而生。四川大学华西医院于2012年与民营资本合作,成立了西南地区首例合作型医院,科室在此新型合作型医院模式下,增设了神经内科新病房。科室管理者依靠多年科室运作经验,运用了一系列独特而新颖的病房运营与质量管理的手段,如引进了品牌营销策略,推行优势亚专业,发挥人才作用,重视质量管理等。新病房在运作和管理中成绩显著。Based on the situation of healthcare reform, new cooperative hospitals with private assets invested came into being. Our hospital carried out such practice and established the first new type hospital in the southwest of China in 2012. In the new cooperative mode, a new neurology ward was established. A series of unique and innovative means of operation and quality control were applied, including introduction of brand marketing strategy, promoting advantageous sub-professions, and pay special attention on talents and quality control. This article is aimed to share the management exoeriences.

关 键 词：医疗改革 合作型医院 神经内科病房 管理 

分 类 号：R197.3[医药卫生—卫生事业管理]