移动用户个性化服务技术与应用  

Technologies and application of mobile user personalization service

作　　者：赵树超 周昊薇 曹丙瑞 

机构地区：[1]河北经贸大信息技术学院,河北石家庄050061

出　　处：《河北省科学院学报》2014年第4期18-25,31,共9页Journal of The Hebei Academy of Sciences

摘　　要：近年来,移动用户个性化服务已成为个性化研究领域最为活跃的课题之一。本文主要对移动用户的特点、移动用户特征数据获取进行介绍,对常见的推荐技术及评价指标做了比较和分析。最后,对移动用户个性化服务面临的研究难点及发展趋势进行了分析和展望。In recent years, the mobile user personaliztion service has become one of the most active subjects for personalization research areas. This paper mainly introduced the features of the mobile user and acquisition of the mobile user characteristic data, compared and analysed the common recommendation technology and the evaluation metrics, finally, analyzed and prospected the research difficulty and development trends of mobile user personalization serv- ice.

关 键 词：移动用户 个性化服务 推荐技术 信息过滤技术 

分 类 号：TP393[自动化与计算机技术—计算机应用技术]