传播社会学视角下的网络传播伦理失范治理  

Analysis on the Countermeasures for the Network Communication Ethics Anomie from the Perspective of Communication Sociology

作　　者：李文冰[1] 强月新[1] 

机构地区：[1]武汉大学新闻与传播学院,湖北武汉430072

出　　处：《湖北大学学报（哲学社会科学版）》2015年第2期13-18,148,共6页Journal of Hubei University(Philosophy and Social Science)

基　　金：国家社会科学基金重点资助项目:14AXW001

摘　　要：网络传播伦理失范是中国社会转型期中下层民众普遍性社会焦虑、社会中层组织的缺失以及知识分子集体失语在网络传播中的镜像反映。网络传播伦理失范也给人们的生活带来诸多困扰。纾缓民众社会性焦虑、缓解社会结构性紧张需要公共行政部门主动建构公众传播的网络社会空间;社会结构的合理完善需要社会中层组织的大力发展并在公共事务管理和公众传播中发声;新媒体环境下社会公共角色的建构需要知识分子的"智识者"担当。This paper elaborates the deep social issues behind the phenomenon of network communication ethics anomie during the period of Chinese social transition in terms of the social relations, social structure, and social roles.The paper argues that the network communication ethics anomie reflects the pervasive social anxiety from middle-lower social groups, the missing of middle organization and the collective silence of intellectuals in the new media era. Therefore, public administrative department should actively construct network social space for mass communication; middle organization should be mainly responsible for the public events and build the platform for public discourse, and intellectuals should fulfill their roles as being an 'intellectual' in the new media era.

关 键 词：网络传播伦理失范 传播社会学 社会关系 社会结构 社会角色 

分 类 号：G210[文化科学—新闻学]