试析中国电视传播中的“媚俗”现象  

On the Kitsch Phenomenon in TV Transmission in China

作　　者：陈岩[1] 

机构地区：[1]贵州大学艺术学院,贵州贵阳550000

出　　处：《湖南广播电视大学学报》2015年第1期91-96,共6页Journal of Hunan Radio and Television University

摘　　要：近年来,电视媒介环境一定程度上受到媚俗化电视现象的侵蚀,影响着广播电视的健康发展。本文从三个方面来阐释电视媒介媚俗现象的主要表现,电视媒介媚俗现象的症结所在,以及电视媒介媚俗现象的调节尺度,试图为电视艺术健康发展搭建一个可行性框架。In recent years,vulgarization trend in television propagation is spreading,which affects the healthy development of radio and television. This paper,from three aspects,explains the overall performance of TV kitsch,the crux of the television phenomenon of kitsch and TV Phenomenon of kitsch adjustment scale,trying to build a healthy feasible framework for the development of television art.

关 键 词：电视 媚俗 经营模式 传播者 媒介 

分 类 号：G229.2[文化科学]