论平面设计中的文字图形化  

On the Pictograph in Graphic Design

作　　者：杨萍[1] 王应也[1] 

机构地区：[1]昭通学院艺术学院,云南昭通657000

出　　处：《齐齐哈尔师范高等专科学校学报》2015年第2期97-98,共2页Journal of Qiqihar Junior Teachers College

摘　　要：文字是人类传播信息、交流情感、表达思想的基本工具,也是平面设计的重要内容。在平面设计中,可以运用替换、共用、叠加、重合等手法对文字进行图形化处理,将文字设计为有着装饰性和象征性的图形,有助于提高文字的视觉美感、文化意蕴和艺术品位,因而,文字图形化被广泛应用于招贴、标志、包装等现代设计中。Text is basic tool for spreading information , exchanging emotion and expressing ideas , and it also is the important part in graphic design . In graphic design , graphics can be handled by using replacing , sharing , superposition and overlapping . Decorative and symbolic design contributes to improve the visual beauty of text , cultural background and artistic level. So graphic design are widely ap-plied in modern design , such as poster , sign and packing .

关 键 词：平面设计 文字 图形化 

分 类 号：J5[艺术—艺术设计]